Anthropologie is a retail chain stores in the USA founded in the year 1992 by Richard Hayne who is currently the president of the Urban Outfitters Inc. (OUI). It is a subsidiary of the OUI and it is more focused on the women's side. It sells women clothing, accessories, gifts, decorative items, gifts and home furnishings. Anthropologie uses a marketing technique where it focuses more on selling a lifestyle rather than the brand. The company headquarters are in Philadelphia, USA and currently it is operating over 147 stores in the USA and other international stores in Canada and the United Kingdom. It also ships goods to over 180 countries through its website.